Definition of Change Management Presented Using the ADKAR Model

Change is something that is expected to happen over time. It can either be positive or negative, depending on how a person sees it or acts on it. This is the reason why change management has been introduced.

Change management is designed to make a structured approach to changes for an individual and his or her environment, and to ensure that the transition from current to new will yield desired results. From an individual’s standpoint, change is characterized by transformations happening on a particular person. These can be physical, mental, spiritual or emotional changes. 

Imposing changes on a certain individual is not that easy. It is always a matter of willingness on the person concerned on how he or she should adapt to the imposed changes. He or she should unlearn old habits to develop a mindset that can accept changes to happen.

The ADKAR model is a representation of the five building blocks for changes to be realized successfully by an individual. These are the following:
(1) Awareness of why change is necessary.
(2) Desire to support and take part in the change
(3) Knowledge of how to change
(4) Ability to employ behavioral changes
(5) Reinforcement to sustain changes

On a business perspective, organizational changes can be exemplified by alterations in structure, processes or policies. Organizational changes do not happen over night. It is a continuous journey and a series of check and balance until new sets of practices were formulated. But then again, changes require commitment and participation of all the persons concerned to deliver a swift transition.


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