Content management refers to the set of technologies that are used to capture, store, preserve and deliver content and documents to organizational or business processes. Any unstructured documents are organized using various enterprise content management tools and strategies.
What are its characteristics?
Content management has many characteristics. It can refer to enterprise content management, Web content management, content syndication and digital or media asset management.
What are its benefits?
Content management can give numerous benefits to organizations. It makes the creation, editing and publishing of website contents easier even for non-technical users.
A website owner who is publishing a lot of contents should consider using content management system. This will surely streamline his work and allows him to develop a robust but flexible information architecture.
It is also said to be more efficient and cost-effective because he doesn’t have to spend money for training. In addition, the number of calls is reduced in terms of changing or updating the websites. Content management system also makes sure that the information are published in the website as soon as possible. Of course, the faster the information is published, the more value it has.
Content management system is also concerned about security especially for intranets. This system facilitates content security because it can control who could publish in the website and who is allowed to view the contents.
It is also very useful when a website owner has several authors and editors located in different places and putting contents regularly. Without content management system, this could become a tough experience because the quality of the contents could suffer.