Digital transformation: What differences does the Internet introduce in relation to existing marketing communications models?

Digital transformation means using – and identifying – digital competencies to create new business models, products and services. Digital transformation means challenging existing business models, breaking down established management silos and nurturing collaboration, digital marketing strategy social marketing inbound marketing content marketing online marketing internet marketing marketing communications marketing tools Read more…

Digital transformation: How often do teams within your organization prioritize SMART (strategic, measurable, achievable, realistic and time stamped) goals based on level of impact to end users?

Digital transformation is the integration of digital technologies into all areas of a business resulting in fundamental changes in how your organization operates and delivers increasing value to customers-a difficult task to navigate for many organizations, now, the digital transformation enables you to have a lot more interoperability too, which Read more…

Digital transformation: What are the common e-business myths?

As a digital strategist, you help your organization to define and implement their digital transformation strategy through the management of their e-marketing, e-commerce and e-business projects with a constant focus on performance and growth opportunities, driving crucial connections between millennial behavior and digital workplace transformation, also, enterprise technologies architect with Read more…