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location-based services

Smartphone – Popular applications

According to a ComScore report released on May 12, 2011, nearly one in five smartphone users are tapping into check-in services like Foursquare and Gowalla. A total of 16.7 million mobile phone subscribers used location-based services on their phones in March 2011.

Mobile commerce – Mobile vouchers, coupons and loyalty cards

Mobile ticketing technology can also be used for the distribution of vouchers, coupons, and loyalty cards. These items are represented by a virtual token that is sent to the mobile phone. A customer presenting a mobile phone with one of these tokens at the point of sale receives the same benefits as if they had the traditional token. Stores may send coupons to customers using location-based services to determine when the customer is nearby.

Mobile commerce – Location-based services

The location of the mobile phone user is an important piece of information used during mobile commerce or m-commerce transactions. Knowing the location of the user allows for location-based services such as:

Mobile social network

As mobile web evolved from proprietary mobile technologies and networks, to full mobile access to the Internet, the distinction changed to the following types: 1) Web based social networks being extended for mobile access through mobile browsers and smartphone apps, and 2) Native mobile social networks with dedicated focus on mobile use like mobile communication, location-based services, and Augmented Reality, requiring mobile devices and technology

Mobile social network – Location-Aware

They take advantage of growing interest in location-based services by keeping track of all the contacts

Samsung Electronics – Mobile phones

The company’s I9000 Galaxy S and S8500 Wave smartphones were the winners of the 2010 European EISA Awards in the smartphone and Social Media phone categories. The I9000 Galaxy S was recognized for its superior-quality screen and excellent connectivity while the S8500 Wave for its Bada Operating System with unparalleled social networking and location-based services.

MTN Group – Iran

As the anti-government protests unfolded, MTN Irancell reportedly grew more interested in acquiring location-based services, which could enable to Iranian government to track users’ locations

Galileo (satellite navigation) – Science projects using Galileo

The AGILE project is an EU-funded project devoted to the study of the technical and commercial aspects of location-based services (LBS). It includes technical analysis of the benefits brought by Galileo (and EGNOS) and studies the hybridisation of Galileo with other positioning technologies (network-based, WLAN, etc.). Within these project, some pilot prototypes were implemented and demonstrated.

DASH7 – Commercial applications

Location-based services like Foursquare, Novitaz, or Facebook can exploit this capability in DASH7 and award loyalty points, allow users to view the Facebook or Twitter addresses of those walking past, and more.

SK Telecom – Services

Mobile RFID (m-RFID): Phones with embedded RF readers give users vital information about products before users purchase them. SK Telecom has tested this technology for six applications including, safety, authentication, package tracking, supply chain management, digital content usage and location-based services.

Mobile marketing – Location-based services

In the United Kingdom, which launched location-based services in 2003, networks do not use trilateration; LBS services use a single base station, with a ‘radius’ of inaccuracy, to determine a phone’s location.

Mobile marketing – Location-based services

Some location-based services work without GPS tracking technique, instead transmitting content between devices peer-to-peer.

Mobile app

However, public demand and the availability of developer tools drove rapid expansion into other categories, such as mobile games, factory automation, GPS and location-based services, banking, order-tracking, and ticket purchases

Mobile banking – Future functionalities in mobile banking

Among digital channels, mobile banking is a clear IT investment priority in 2013 as retail banks attempt to capitalise on the features unique to mobile, such as location-based services

HTC Evo 4G – Screen and input

The device also features a GPS chip, allowing applications (with user permission) to report device location allowing for location-based services and can also be useful to turn-by-turn navigation apps.

HTC Evo Shift 4G – Screen and input

The device also features a GPS chip allowing applications (with user’s permissions) to report the devices location allowing for location-based services and can also be useful to turn-by-turn navigation apps.

Mobile campaign

New technologies are being developed to maximize the effectiveness of one’s mobile device as a personal marketing platform including the facilitation of the GPS enabled smart-phone to provide location-based services and near by coupons

Location-based services

‘Location-based services (LBS)’ are a general class of computer program-level services used to include specific controls for location (geography)|location and time data as control features in computer programs

Location-based services – History

Research forerunners of today’s location-based services include the infrared Active Badge system (1989–1993), the Ericsson-Europolitan GSM LBS trial by Jörgen Johansson (1995), and the master thesis written by Nokia employee Timo Rantalainen in 1995.Rantalainen, Timo (1995), Location of Mobile Station in the GSM network, Master’s thesis available at Aalto University Otaniemi Main Library (P1 Ark S80).

Location-based services – History

The patent US6370629 – Controlling Access to Stored Information Based on Location And/Or The World in Your Vodafone Friendzone: Mobile Community auf SMS-Basis Freunde mit Ortungs-Serviceim D2-Netz LBS Positioning Precise Indoor Localization Using Smart Location Based Marketing – LBS, NFC, Bluetooth and Mobile Berg Insight – GPS and Mobile Skyhook Wireless: Apps, Enterprise AlterGeo – global location technology provider: Xtify: Xtify Mobile Technology provided by BluePont allows you to find last minute workout WhyGeo , What are the downsides of using location-based services? (2010) Mobile content providers and app developpers are a concerns

Mobile phone tracking

Mobile positioning, which includes location based service that discloses the actual coordinates of a mobile phone bearer, is a technology used by telecommunication companies to approximate the location of a mobile phone, and thereby also its user (bearer). The more properly applied term locating refers to the purpose rather than a positioning process. Such service is offered as an option of the class of location-based services (LBS)., Shu Wang, Jungwon Min and Byung K. Yi, , Beijing, China

DataWind – PocketSurfer series

PocketSurfer2 included a built-in GPS receiver for location-based services with page-load times of less than 7 seconds.Engadget referred to the original PocketSurfer devices as “Iconic”

Tracking system – Mobile phone services

Location-based services or LBS is a term that is derived from the telematics and telecom world

Mass surveillance – Commercial mass surveillance

At the Mobile World Congress in Barcelona on 16 February 2010, Google presented their vision of a new business model for mobile operators and trying to convince mobile operators to embrace location-based services and advertising. With Google as the advertising provider, it would mean that every mobile operator using their location-based advertising service would be revealing the location of their mobile customers to Google.

Location-based service – History

Research forerunners of today’s location-based services include the infrared Active Badge system [http://www.cl.cam.ac.uk/research/dtg/attarchive/ab.html Active Badge system, Cambridge University Computer Laboratory] (1989–1993), the Ericsson-Europolitan GSM LBS trial by Jörgen Johansson (1995), and the master thesis written by Nokia employee Timo Rantalainen in 1995.Rantalainen, Timo (1995), Location of Mobile Station in the GSM network, Master’s thesis available at Aalto University Otaniemi Main Library (P1 Ark S80).

Location-based service – LBS applications

For the carrier, location-based services provide added value by enabling services such as:

Location-based service – LBS applications

the Federal Communications Commission|FCC requires that all carriers meet certain criteria for supporting location-based services (FCC 94–102)

Location-based service – Privacy issues

As a result, there has been a focus on user-centric location-based services and applications which give the user control of the experience, typically by opting in first via a website or mobile interface (such as Text messaging|SMS, mobile Web, and Java (Sun)|Java/Binary Runtime Environment for Wireless|BREW applications).

Location-based service – Privacy issues

The European Union also provides a legal framework for data protection that may be applied for location-based services, and more particularly several European directives such as: (1) Personal data: Directive 95/46/EC); (2) Personal data in electronic communications: Directive 2002/58/EC; (3) Data Retention: Data Retention Directive|Directive 2006/24/EC. However the applicability of legal provisions to varying forms of LBS and of processing location data is unclear.

Location-based service – Privacy issues

One implication of this technology is that data about a subscriber’s location and historical movements is owned and controlled by the network operators, including mobile carriers and mobile content providers.[http://whygeo.com/questions/26/what-are-the-downsides-of-using-location-based-services WhyGeo], What are the downsides of using location-based services? (2010) Mobile content providers and app developpers are a concerns

Location-based advertising

‘Location-based advertising’ (LBA) is a new form of advertising that integrates mobile advertising with location-based services. The technology is used to pinpoint consumers location and provide location-specific advertisements on their mobile devices.

Location-based advertising – Types

There are two types of location-based services in general, i.e. push and pull.

E911 – Technology

Mobile phone users may also have a selection to permit location information to be sent to non-emergency phone numbers or data networks, so that it can help people who are simply lost or want other location-based services. By default, this selection is usually turned off, to protect privacy.

Verizon Wireless – Network

Verizon Wireless offers voice services as well as 3G data services such as wireless broadband based on EV-DO Rev A, text messaging|text and picture messaging, over-the-air downloadable applications and content from its Media Center (previously called, Get-It-Now) service, Video on Demand in the form of V CAST (which allows customers to download and view video content), location-based services, and Push-to-Talk.

Map database management

Moreover, they are playing an increasingly important role in the emerging areas of Location-based services, Active safety functions and Advanced Driver Assistance Systems

Map database management – Attaching auxiliary data

Various navigational functions, involving active safety, driver assistance and location-based services require data that is not considered to be part of a map database and is likely supplied by a vendor other than that of the map provider

Mobile Internet device

They are designed to provide entertainment, information and location-based services for personal use, rather than for corporate use

Mobile application

However, public demand and the availability of developer tools drove rapid expansion into other categories, such as mobile games, factory automation, GPS and location-based services, Mobile banking|banking, order-tracking, ticket purchases and recently mobile medical apps

Nokia N86 8MP

The N86 8MP is a 3.5G device with dual-band HSDPA support, quad-band GSM and Wi-Fi. It has an Assisted GPS|A-GPS receiver, which links into location-based services via Nokia Maps, and photographs can be automatically geo-tagged. There is also a built-in digital compass, and FM radio, and there is also a FM transmitter. It is rated to give 6 hours talktime, 25 hours music playback and 11 days on standby on a full charge.

MCommerce – History

More recently, brick and mortar business owners, and big-box store|big-box retailers in particular, have made an effort to take advantage of mobile commerce by utilizing a number of mobile capabilities such as location-based services, Barcode_reader#Cell_phone_cameras|barcode scanning, and Apple Push Notification Service|push notifications to improve the customer experience of shopping in physical stores

MCommerce – Mobile vouchers, coupons and loyalty cards

Mobile ticketing technology can also be used for the distribution of vouchers, coupons, and loyalty cards. These items are represented by a virtual token that is sent to the mobile phone. A customer presenting a mobile phone with one of these tokens at the point of sale receives the same benefits as if they had the traditional token. Stores may send coupons to customers using location-based services to determine when the customer is nearby.

SiRF – SiRFstarIII

SiRFstarIII architecture is designed to be useful in wireless and handheld location-based services (LBS) applications, for 2G, 2.5G, 3G asynchronous networks. The SiRFstarIII family comprises the GRF3w RF IC, the GSP3f digital section, and the GSW3 software that is API compatible with GSW2 and SiRFLoc. The chips have been adopted by major GPS manufacturers, including Sony, Micro Technologies, Garmin, TomTom and Magellan.

List of International Organization for Standardization standards – ISO 15000 – ISO 19999

* ISO 19134 Geographic information – Location-based services – Multimodal routing and navigation

Esri – Mobile GIS

Mobile GIS conflates GIS, GPS, location-based services, handheld computing, and the growing availability of geographic data. ArcGIS technology can be deployed on a range of mobile systems from lightweight devices to PDAs, laptops, and Tablet PCs. The firm’s products for this use are ArcPad, ArcGIS for Mobile, ArcGIS for Server (Server-oriented APIs), ArcWeb Services (Web-oriented APIs), hosted geographic databases, ArcGIS mobile.

Privacy rights – Privacy and location-based services

Several methods to protect user’s privacy when using location-based services have been proposed, including the use of anonymizing servers, blurring of information e.a

ISO/TC 211 – Published standards

ISO 19134:2007 Geographic information — Location-based services — Multimodal routing and navigation

Lycos – Corporate history

As part of a corporate restructuring to focus on mobile, social networks and location-based services, Daum sold Lycos for $36 million in August 2010 to Ybrant Digital Limited|Ybrant Digital, an internet marketing company based in Hyderabad, India.

Daum Communications

On August 2, 2004 Daum announced the purchase of Lycos for United States dollar|$95.4 million, and closed the transaction on October 6. As part of a corporate restructuring to focus on mobile, social networks and location-based services, Daum sold Lycos for $36 million in August 2010 to Ybrant Digital Limited|Ybrant Digital, an internet marketing company based in Hyderabad, India.

NFC Tag – Applications

* Check-in to Foursquare, or other location-based services.

Web mapping

The term location-based services refers to web mapping consumer goods and services

Media independent handover – Functionality

• Information Service is of three types. A higher layer may request information from a lower layer, e.g. the MIHF may request performance information, such as delay from the wireless layer. A lower layer may request information from a higher layer, e.g. the MIHF may request to know the ISP Name from the IP layer. One MIHF may request information from another MIHF, e.g. the availability of location-based services.

Positioning (telecommunications)

Such service is offered as an option of the class of location-based services (LBS).[http://to.swang.googlepages.com/ICC2008LBSforMobilessimplifiedR2.pdf Location Based Services for Mobiles: Technologies and Standards“], Shu Wang, Jungwon Min and Byung K

Sony Ericsson Satio

In terms of connectivity, it is Wi-Fi-enabled and has a GPS chip for navigation and location-based services

At-location mapping

‘At-location mapping (ALM)’ is closely related to location-based services (LBS)

Aruba Networks – *On 01/09/2008, [http://ir.arubanetworks.com/External.File?t2itemg7rqBLVLuv81UAmrh20Mp3OJij/ftgZME8gxXap7skxVZl6NCSdhCrhBUgAO5uwo11oH/arKN4gzH2L6x9qORA

*On 05/16/2013, [http://www.arubanetworks.com/news-releases/aruba-networks-maps-out-new-indoor-location-based-services-with-acquisition-of-meridian-apps Aruba Networks Maps Out New Indoor Location-Based Services with Acquisition of Meridian.]

Activity recognition

Due to its many-faceted nature, different fields may refer to activity recognition as plan recognition, goal recognition, intent recognition, behavior recognition, location estimation and location-based services.

MapInfo Corporation – Product history

In 2000, MapInfo partnered with Lucent to develop location-based services for mobile communications devices.

GNSS applications – Other uses

A phone’s geographic location may also be used to provide location-based services including advertising, or other location-specific information.

Marketing Science Institute – Research Competitions

* Mobile Platforms, Location-based Services, and Their Impact on Consumers

Traffic information – Providers

* Tele Atlas, a subsidiary of TomTom. delivers digital maps and other dynamic content for navigation and location-based services, including personal and Automotive navigation system|in-car navigation systems, and provides data used in a wide range of mobile and Web mapping|Internet map applications.

SK Teletech – Services

* ‘Mobile RFID (m-RFID)’: Phones with embedded RF readers give users vital information about products before users purchase them. SK Telecom has tested this technology for six applications including, safety, authentication, package tracking, supply chain management, digital content usage and location-based services.

Motorola E1000

The ‘E1000’ is a 3G/GSM Bar (form)|candybar style mobile phone developed by Motorola. This product was announced in February 2004. The E1000 was made to replace Motorola’s older 3G phones such as the Motorola A835|A835 and Motorola A845|A845. The E1000 includes an mp3 player and stereo speakers. It is able to record video and taking mega pixel stills. The features list includes assisted global positioning system (Assisted GPS|AGPS) for location-based services

Galileo positioning system – Space segment

The AGILE[http://www.galileo-in-lbs.com/ galileo-in-lbs.com] project is an EU-funded project devoted to the study of the technical and commercial aspects of Location-based service|location-based services (LBS). It includes technical analysis of the benefits brought by Galileo (and EGNOS) and studies the hybridisation of Galileo with other positioning technologies (network-based, WLAN, etc.). Within these project, some pilot prototypes were implemented and demonstrated.

Localeze – Product description

As a local search business listings provider, Localeze collects and distributes business listings that can be verified by businesses themselves. Its business listings are used by search, social and mobile companies in the domain of Local Search and location-based services. Such partners include Yahoo!, Bing (search engine)|Bing, Yellow pages|Yellow Pages, TomTom, Siri (acquired by Apple Inc.|Apple), Twitter and Facebook.

Meetro

‘Meetro’ was a multi-network social messenger with location-based services (LBS). It was compatible with AOL Instant Messenger, Yahoo! Messenger, MSN Messenger, Google Talk|GTalk, Extensible Messaging and Presence Protocol|XMPP, and ICQ. Meetro’s features made it useful for meeting people with similar interests in a given area, as well as bundling multiple messaging protocols into one program. Meetro was located in San Francisco, California.

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