Siebel Systems is fully aware of the massive need of the business sector for a software that will help and aid not only the top executives perform their jobs at their best but also the whole structure of the business that correlates with one another. This is the reason why Siebel Systems has initiated its Customer Relationship Management systems thru its implemented software.
The Siebel CRM perspective is not a strange principle to everyone. Although Thomas Siebel was the one who pioneered the perspective, every business owner is fully aware of the impact that CRM creates on a business. The CRM is being enclosed in by so many factors and players. The principle alone cannot stand on its own. It needs the players and the other factors as well in order to fulfill its driven objective.
However, who are these players? And how do we identify them clearly? What are their contributions to the business? Below are some of the players that act within the organization:
a. The operations area facing the customer. This area involves the people and the technology that directly works with the customer or client. They are usually the people who perform frontline jobs. They act as the mediator between the product and the client.
b. Internal Policies, Rules, and Guidelines. These are directly impacting the behavior of the client and the frontline area. The action that surfaces between the client and frontline is based on the guided policies and rules that the company has.
c. External Elements that affect the operations. These elements are the ones which are beyond the control of the organization being externally situated. However, as an implicating element, the organization needs to make sure that control is imposed on this player.